How did Pharaoh market his blog 4,000 years ago? Chances are he did it the same way you need to market yours today.
Well, there are a few differences. His blog was written in hieroglyphics on clay tablets, and instead of the internet his blog posts were distributed via a network of “runners” […]
Popularity: 9% [?]
Facebook, the darling of Web 2.0 and prophetically touted creator of the “new” internet, is shrinking faster than Speedo clad gonads in a January polar bear swim. And bad marketing is to blame.
“Wait,” some will protest, “Facebook is everywhere! Everyone all over the world knows about Facebook—how can you blame its shrinking number […]
Popularity: 10% [?]
In my book there are two kinds of marketing: Active Marketing and Passive Marketing.
Active marketing calls for a specific action on the part of the prospect: Click here, buy this now, call now, etc.
Passive marketing is independent of the message and is best represented by the banner ads at the next to a […]
Popularity: 9% [?]
