You already know double opt-in email subscribers are like money in the bank. You also know how frustrating it is when you go through all the trouble to get someone to give you their email only to have them not confirm their email.
Having a killer confirmation email will make you money.
Let’s face it: […]

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I almost titled this:
I Love John Chow (But He’s Doing This Wrong—and How You Can Do Better)
John Chow has been very successful online. No question his blog is a tremendous resource and you should be reading it.
Having said that…John has lots to learn about email active marketing.
Now don’t get me wrong…I’m not picking on […]

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