I’m about to give you a tip that will make you a ton of money when you apply it this week. It’s powerful and as soon as you hear it you will realize just how powerful it is and you will race to put it to work–before your competition does.


“Most People Have One List”

We’re all lazy. By the time we set up our list, global variables, customize the verified opt-in email, set up the automation, create the web form and test everything, we’re exhausted.

So most people–and probably all of your competitors–have only one email list and one subscribe incentive.


“But a One List Strategy Costs You Money”

Each time you ask someone to subscribe, there is a context. Maybe its a form on the main page of your site. Maybe its from an article. Maybe its from one of many banners. Maybe its from an ad.

Each one has a different context.

The best way to maximize sign-ups is to create continuity between the source of the lead and the subscribe messages–the landing page, the web form, the confirm message and the follow-up message.


“We Look for Patterns”

Our brains are programmed to find patterns. That’s one of the reasons we like jigsaw puzzles.

When we see something that doesn’t quite fit in the pattern it gives us a little brain bump. Wait? I thought I was signing up for “A”, but I got “B”. That doesn’t make sense.


“Over Time Adding New Lists Gives You More Options”

I’ve been teaching my mentoring class (it’s free, join now) about the infrastructure they need to build to create a $100K business.

One key factor is this: You need about 20 landing pages to add people to your lists.

You can’t build that infrastructure all in a day or even a week, but over time you can build many ways for people to enter your list.


“Having Multiple Lists Allows for Multiple Contexts”

The more ways you have for people to join your list, the more contexts you can address. Got a banner that says “Darren Rowse Hates Kittens”? Send click throughs to a page explaining the banner and asking them to sign up.

Create several of these and over time you will connect with a large number of people. And your products will sell like cakes–cakes that are hot.

I just put up a new report you will want to pick up.

101 Ways to Grab New Subscribers


“101 Ways to Grab New Subscribers”
84 GREAT Ideas,
11 CRAZY Ideas,
5 ILLEGAL Ideas and
ONE MARKETING BABE



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